Printmaking by Hayley Cove
Branding, Website Design
We wanted to convey Hayley’s passion for printmaking. So we turned her surname into a logo that paid homage to Robert Indiana’s iconic ‘Love’ design.
To reflect the handmade nature of her prints, the logo was made into a rubber stamp and supplied with an array of different colour ink pads. These were used to brand everything from business and greeting cards to labels and tags.
As well as taking product photos for use online, we also designed a responsive website which featured a gallery and shop.
The brand identity could flex from ‘vibrant and bold’ to ‘subtle and understated’, always complementing the nature of Hayley’s art.
