The Fenland
Black Oak Project
CHARITY BRANDING, WEBSITE DESIGN
The Fenland Black Oak Project was established by a team of master craftspeople following their incredible discovery of a perfectly preserved 5,000-year-old black oak.
I designed a brand identity to tell the story of how they transformed the oak into a spectacular 13-metre-long table for public display—offering a glimpse into the grandeur of our ancient giant forests.
The strapline ‘A Table for the Nation’ was developed alongside a compelling summary statement. The visual language took inspiration from the table’s unique aesthetic, giving the project a contemporary yet historic feel.
The brand identity was applied across a fundraising document, website, souvenir brochure, and display panels.
Working with: Andy Roberts Illustration, James Harris Photography, Hayley Cove Printmaking, Richard Moorhouse Design