Yoco and Co Art
BRANDING, WEBSITE DESIGN
Yoco and Co Art offers a carefully curated source of inspirational art and unique objects.
I was tasked with designing a brand identity and website to amplify their art curation service and showcase their ever-evolving collection of sculpture, ceramics, paintings, photography and design.
My approach involved creating a series of photographs that presented the art within the context of their stunning living gallery in Somerset. I complemented this with a minimalist yet sophisticated logo and visual framework that allowed the art to take centre stage.
The brand identity was seamlessly extended across a website, social media campaign, stationery, and press advertising.
The website featured both a shop and an insightful blog that shared stories about the art and the artists.
Product and lifestyle photography captured juxtapositions between contemporary art and classic design.
A social media campaign offered art and design inspirations from the Yoco and Co Art HQ.
A range of illustrations were developed, adding touches of wit and charm to the brand identity.
